Independent dog food and product rankings - on a dry-matter basis, against FEDIAF thresholds and WSAVA criteria. No fluff. No paid podium spots.
There are hundreds of makers, labels tell half-truths, and online "rankings" are often paid lists. We calculate composition on a dry-matter basis, check standards and brand credibility - and say plainly what is worth your dog's bowl.
Protein and fat on a dry-matter basis, named meat, no needless fillers.
Compliance with FEDIAF plus real feeding trials, not just label claims.
Brand credibility against WSAVA criteria - who really makes this food, and how.
EPA/DHA, preservation quality, no artificial colours or needless chemistry.
Opinions from owners who actually feed it - real-world experience from the bowl.
From food and toy tests, through unboxing and grooming, to comfort and the final recommendation - every product passes through Bekon's paws (and palate).
1. Food test
2. Toy test
3. Ranking
4. Unboxing
5. Recommendation
6. Dog approved
7. Treats
8. Travel
9. Grooming
10. Comfort test
Dry, wet, fresh, freeze-dried, raw - 10 formats, one algorithm. We compare on a dry-matter basis and by cost per 1,000 kcal.
Live rankings
From training treats to dental chews. Too-hard chews fracture teeth - we check with the thumbnail test.
First tests
Brushes, combs, shampoos, nails, teeth. Tested on Bekon - a poodle, i.e. the most demanding coat there is.
First tests
Walking gear rated on biomechanics research, not marketing. Y-harnesses are not automatically better - we check the data.
First tests
Dog toys have NO mandatory safety standards. So we check materials, hardness and durability ourselves.
First tests
GPS trackers, cameras, automatic feeders, fountains. All measurable: accuracy, battery, subscription costs.
Coming soon
Car seats, belts and crates. The Center for Pet Safety has tested ~400 products - about a dozen hold its certificate. The rest is claims.
Coming soon
Beds, bowls (incl. slow feeders), crates, steps. Plus myth-busting: raised bowls do not protect against bloat (GDV).
Coming soon
Ticks, fleas, worming - educational guides to active substances only, vet-reviewed. We do not rank medicines.
Educational zone
In the UK, 25% of dogs are insured. We compare what policies actually cover: exclusions, limits, waiting periods.
Educational zoneProducts, prices and shops differ between countries - we show the ranking for your market.
No spam. Just fresh rankings, ingredient warnings and price deals.
